Urge Viacom to No Longer Air VMAs on Nickelodeon – Sign the Petition Now!
On Sunday, September 12, Viacom aired the 2021 MTV Video Music Awards (VMAs) live at 8:00 p.m. Viacom also decided to air the VMAs on Nickelodeon, its children’s network. Nickelodeon was launched over 40 years ago as “the first cable channel for children,” but now many parents agree they can no longer trust the network. Since Nickelodeon’s target market is children, it is apparent that Viacom is grooming the next generation of MTV fans.
This year’s VMAs featured the following: partially bleeped (but still recognizable) profanity, barely-there costumes, highly sexualized choreography that included crotch-thrusting and grabbing, as well as Madonna’s bare backside.
To celebrate MTV’s 40th anniversary, there were several throwbacks to the early days. One example, Madonna kicked off the VMAs in a butt-baring outfit as she stated, “And they said we wouldn’t last, but we’re still here, motherf***ers.”
Megan Fox introduced her boyfriend, Machine Gun Kelly, as her future baby daddy while wearing a see-through, barely-there dress. Other than a very visible thong, Fox was basically naked.
Lil Nas X took home the top prize for video of the year. “First, I wanna to say thank you to the gay agenda,” Lil Nas X shouted during his acceptance speech. “Let’s go, gay agenda!”
Lil Naz X also performed “Industry Baby” in a marching band motif before segueing into “Montero: Call Me by Your Name.” The second half of his performance was set up as the Montero State Prison with inmates wearing hot pink prison uniforms. The performance ended with a group of male backup dancers, with Lil Naz X in the jail shower wearing short, sparkly, hot pink booty shorts and highly sexualized choreography that included crotch-thrusting and grabbing while licking their fingers. Then the singer and group of men rubbed all over each other’s bare chests and arms while lying on top of one another in the floor as if in a gay orgy.
The sexually explicit content on this program was inappropriate for anyone, especially children.
Let this be a wake-up call and reality check for parents everywhere.
Over the years, controversial topics such as drugs, alcohol, sex, vulgarity, and violence have been glorified during the VMAs. If that’s not enough, here are some brief examples of what has aired during the VMAs in the past:
- Last year’s VMAs featured the following: partially bleeped (but still recognizable) f-word, barely-there costumes, highly sexualized choreography that included crotch-thrusting and light-up crotches.
- Year before last, Best New Artist Nominee Lizzo performed in front of a giant balloon designed to look like a woman’s buttocks in a red thong that rhythmically bounced up and down with the music.
- In 2003, Madonna shared a kiss on stage with both Britney Spears and Christina Aguilera.
- In 2013, Miley Cyrus twerked her way to notoriety.
It is appalling and irresponsible of Viacom and Nickelodeon to air this raunchy awards show on a children’s network. This practice must stop.
TAKE ACTION
Sign our petition and urge Viacom to never air the VMAs on Nickelodeon again.