Jiffy Lube Ad
UPDATE!
Jiffy Lube has taken immediate action on your emails! OMM has spoken with Jiffy Lube President, Rick Altizer, and he agrees this racy, adult oriented ad is inappropriate and offensive. A franchisee did not follow Jiffy Lube's policies and procedures by having this ad approved by headquarters. Altizer's statement, "We did not approve of the advertising in question and have taken the appropriate steps to make sure that it is pulled from circulation immediately." He agreed that there is no need for this type of humor. OMM is thrilled that this is not the image Jiffy Lube is after. Jiffy Lube supports family and conservative values, and OMM will gladly support them in return. It is unfortunate that the ad was printed, but extremely encouraging that no new ads of this nature will go to print since the ad has been pulled.
Altizer concluded with an apology, "I am sorry that our good Jiffy Lube name was represented in this way and that our franchisee's inappropriate ad campaign offended so many." OMM has thanked him and Jiffy Lube on your behalf and no further action is needed. If you would like to thank Jiffy Lube or give them your feedback, you may go to their website and contact them on their Customer Service form.
Your voice was heard! Thank YOU for helping make a difference!
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Original Alert:
Jiffy Lube is running a summer ad that is disgusting and offensive. It is disturbing to find out that a company feels the need to stoop so low for a profit.
The distasteful ad has the caption "Get a QUICKIE after the beach." The word "QUICKIE" has a woman's bathing suit top hanging from the end of the word. It goes on to say, "Everyone has time for a quickie." This play on words is extremely offensive and in extremely poor taste.
OMM is appalled that Jiffy Lube would run such an advertisement.
TAKE ACTION
Send Jiffy Lube an email letter asking that this ad be pulled immediately. Jiffy Lube can do much better than this when it comes to their marketing and advertising choices.
NOTE: If you see a commercial or program which is offensive, email us the information.
Many of you have done this, and it is very helpful.
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